8 Proven Strategies to Get More Google Business Reviews

If you don’t think Google business reviews make a difference, imagine you have to call a plumber to fix a pipeline in your home. Of these listings, who would you most likely hire?

  • 1st Listing — 2.8 Star Rating with 84 Reviews
  • 2nd Listing — 4.4 Star Rating but only 7 Reviews
  • 3rd Listing — 4.7 Star Rating with 92 Reviews
  • 4th Listing — 1 Star Rating with only 1 Review

The answer is pretty obvious, isn’t it? You would call the third listing with little hesitation. Why? Because of social proof — use of others’ opinions as validation for our own decisions. Not only is it the most highly rated, but its rating is validated by the greatest number of reviews. Since there seems to be a large consensus that it is the best, the choice is easy. Google Reviews can benefit your business in the same way, providing more social proof and better search visibility — and consequently generating more revenue.

Now that we’ve established the importance of Google business reviews, you might be thinking, “How do I get more reviews on Google?” Follow this strategy religiously, and you will start seeing results in time.

(But first, if you haven’t already, and verify your Google My Business profile . It’s a simple process that doesn’t require much more than adding your business name, address, phone number, URL, and the category. Of course, there is a lot more that you can — and really should — do to get the most out of your GMB profile, but let’s begin with the basics.)

Strategy #1 — Ask for Google Reviews

  1. You can use the place ID tool
  2. You can manually search for the link using Google search
  3. You can also use the “short name” and “short URL” methods, which are recommended by Google.

Once you have a Google review link, you can add it to:

  1. Your email signature
  2. Your website
  3. Your contact information
  4. Your physical business card — you can remind people to leave Google reviews for your business
  5. A landing page
  6. A personalized “Leave us a review” card designed expressly for this purpose

Strategy #2 — Launch an email campaign dedicated to collecting Google Reviews for your business

When writing your email campaign, be sure to thank the client for purchasing your product or service and ask them if they would be kind enough to spare a few minutes and write you a Google business review.

Pro Tip: Don’t use templates; go for a personalized approach.

Strategy #3 — Ask your vendors and partners for Google Reviews

Strategy #4 — Put your best foot forward

Strategy #5 — Don’t buy or give rewards in exchange for good reviews

Strategy #6 — Be proactive in responding to the reviews, both good and bad

If you get a bad review, don’t lose your cool — this can create a poor impression of you and your brand. Instead, apologize and address the matter privately with that customer. This shows that even though you aren’t perfect, you solution-oriented…and that will resonate with whoever stumbles upon the negative review.

Strategy #7 — Handle fake reviews properly

Strategy #8 — Let the experts handle it

And to draw more customers to you through local search, you need ASAPmaps. We fully manage all aspects of your GMB profile to help you:

Join these satisfied customers in boosting your local business.

Originally published at https://www.asapmaps.com on September 2, 2020.

Improve your business listings, ASAP.

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